PressReleaseAnatomy

At NewmanPR we pride ourselves on the quality of the written product we produce. Our press releases have a notable lack of adjectives, superlatives and exaggerations. We believe the journalists who receive our written product appreciate that and trust us because of it. But not all press releases could pass a fact-check test like the one the Times-News of Twin Falls, Idaho, performed on a state politician’s release.

Since we don’t deal in “spin,” I’m confident that whatever has our agency’s name on it would pass with flying colors.