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23

JAN 2008

Before Miami and Miami Beach became year-round vacation destinations, resort operators made strong efforts to boost off-season bookings. The late Morris Landsburgh, who at the time operated four or five oceanfront hotels, once staged a mini circus in cooperation with … more…

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07

DEC 2007

Although more than a quarter-century has passed, the mock “secession” — and resulting founding of Key West’s “Conch Republic” — remains a classic example of turning potential disaster into opportunity. more…

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21

NOV 2007

When PR Becomes a Zoo

Creative public relations can, and often does, draw upon many resources and I can recall at least two instances when a bear and an elephant became stars while publicizing an event. At a Miami Beach sports and travel show in … more…

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08

OCT 2007

REPORT FROM ACROSS THE POND MANCHESTER, UK — Here at Society of American Travel Writers (SATW) convention for perhaps my 30th visit to the United Kingdom since World War II, I am again reminded of the vast changes from the … more…

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27

SEP 2007

Pioneer William Brickell’s late 19th-century trading post also served as an overnight accommodation for the Seminole Indians who would paddle their canoes loaded with furs and plumes to the site to trade for goods. more…

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26

SEP 2007

A Time-Tested PR Approach

While we’re now in our seventh decade as South Florida’s longest operating firm under the same management, NewmanPR still retains many of its basic philosophies, primarily in our commitment of providing affordable public relations marketing services for clients with whom … more…

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25

SEP 2007

Defining Public Relations

While some of the nation’s most gifted communicators are numbered among North America’s public relations ranks, there’s a common lack of consensus as far as defining their profession. Shortly after opening my office in 1946 I visited my grandmother who … more…

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