Archive: NewmanPR

HOLLAND AMERICA LINE’S NEWEST SHIP – ms NIEUW AMSTERDAM – HIGHLIGHTS 2011 EUROPE SEASON
NewmanPR | January 25, 2010

Seven Ships to Sail 100 Departures to 162 Ports of Call
Seattle, Wash., Jan. 25, 2010 — Holland America Line’s 2011 Europe season will feature the newest Signature-class ship, ms Nieuw Amsterdam, on popular Mediterranean sailings and more round-trip and seven-day itineraries than ever before.
Seven ships — Nieuw Amsterdam, ms Eurodam, ms Noordam, ms Rotterdam, ms [...]

Topics: NewmanPR

Intern’s View: How to Ace the Interview
Olivia | June 26, 2009

Although I’m not a seasoned player in the field of careers and the “real world,” here are some tips on how to have a successful interview that I’ve taken from my experience.

Topics: Employment, NewmanBlog, NewmanPR

Where Were You When the Lights Went Out?
Andy | March 30, 2008

We quickly learned that much of the southern half of Florida was experiencing a massive blackout, due to a problem at Florida Power & Light’s Turkey Point power plant.

Topics: Case Studies, NewmanPR, PR Practice

From Hack to Flack and Back Again
Buck | March 17, 2008

When I made the big leap from magazine editor to public relations executive lo, those many years ago, it was with a great sense of relief that I would never again have to produce a daily newspaper. The publication I worked for was a business and management monthly aimed at owners and managers of travel [...]

Topics: Journalism, NewmanPR

Just Try to Ignore the Elephant on the Beach
Stuart | January 23, 2008

Before Miami and Miami Beach became year-round vacation destinations, resort operators made strong efforts to boost off-season bookings.
The late Morris Landsburgh, who at the time operated four or five oceanfront hotels, once staged a mini circus in cooperation with Eastern Airlines and numerous South Florida attractions and ground operators to target travel agents throughout North [...]

Topics: NewmanPR

Beware the Lone Random Question
Carolina | January 17, 2008

Hotel managers try to educate themselves as much as they can about their property’s products and services. They seem to know everything from how many people they can accommodate to what the newest amenity at their hotel is.The test comes when escorting media through the property.
I had the opportunity to lead a luxury press [...]

Topics: NewmanPR, Press Trip Tales

What’s Ahead for PR in 2008?
Buck | January 10, 2008

At the start of the new year, we thought it might be interesting to see what some of our PR colleagues think will happen in the public relations industry in 2008. So we sent out a query on ProfNet and received some interesting prognostications.
One of the more far-out predictions came from Tina Kicklighter, vice president [...]

Topics: NewmanPR, PR Practice, PR Theory

New Year’s Eve in Key West
Andy | January 2, 2008

“Dad, I’m going to spend New Year’s Eve watching an acorn drop here in Raleigh,” Alan said. “And you’re going to be in Key West watching a drag queen drop!”

Topics: In the News, NewmanPR, Photography

Journalism’s Attitude Toward PR Has Matured with the Discipline
Stuart | December 13, 2007

Keeping pace with the increasing professionalism of the public relations discipline, almost all college level courses today recognize
the craft as a bona fide segment of the journalism agenda.
It was not always that way, however.
During my undergraduate years at the University of Florida — in the early 1940s — the JM 201 textbook attitude toward public [...]

Topics: History of PR, NewmanPR

The Alchemy of Converting Bad News to Good
Stuart | December 7, 2007

Although more than a quarter-century has passed, the mock “secession” — and resulting founding of Key West’s “Conch Republic” — remains a classic example of turning potential disaster into opportunity.

Topics: Case Studies, NewmanPR, PR Stunts