Princeton, N.J. (Jan. 26, 2010) — UBM International Media, organizers of the
annual Cruise Shipping Miami, the world’s largest and most important
international tradeshow and conference serving the cruise industry, announces
today the launch of Cruise Shipping Asia. The inaugural event will take place
Nov. 16-18, 2011, at the Marina Bay Sands in Singapore.

Organizers expect the new event to unlock the region’s potential as Asia
emerges as the industry’s next major growth market. In 2010, Asian cruise
passenger numbers are predicted to rise by 40 percent, to more than 1.5 million.
“Globalization of the cruise passenger is one of the key areas of growth for the
cruise market,” said Michael Kazakoff, vice president, UBM International Media.
“As the industry expands from a North American base to passengers worldwide,
we see Asia’s growing number of passengers as a strong indication that this
region will continue to expand.”

The event will include a tradeshow and conference program focusing on the
Asian cruise market.

“The arrival of this major cruise event in Asia underscores the growing
recognition of this market’s strong potential, and will greatly complement our
ongoing efforts in promoting Asia’s cruise industry development,” said Jennifer
Yap, spokeswoman for Asia Cruise Association and managing director of Royal
Caribbean Cruises (Asia) Pte Ltd. “We look forward to giving our support to and
working with the organizers as well as cruise companies and travel agents
across Asia to make its debut a success.”

Michael Duck, senior vice president of UBM Asia, said: “We are delighted to
bring Cruise Shipping Asia back to Singapore. It has been 10 years since we last
organized a cruise event here and today the Asian market is primed for
tremendous growth. Singapore has rejuvenated itself in the past few years as an
exciting cruise destination and now plays an important role as a platform for the
global and regional industry to showcase itself.”

Cruise Shipping Asia’s exhibition will feature product sectors including
destinations, itinerary planning, shore excursion services, port and terminal
development as well as ship operations, ship services and hotel operations.
Conference sessions will be led by panels of industry experts discussing
pertinent industry issues.

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