What’s the Value of a Like?

From: Harvard Business Review In 23 experiments conducted over the past four years and involving more than 18,000 people, we used an A/B testing method to explore a crucial counterfactual: what followers would have done had they not followed a brand. Given the...

Happy Holidays Mr. Newman

During WWII, Stuart Newman was a navigator in the U.S. Army Air Corps flying bombing runs over France. He recently mentioned that he didn’t bring back any mementoes from the war like so many of his buddies had. Stuart is always a difficult person to shop for at...

Stuart Newman’s Report on a Trip to China for SATW

At the December 2016 Monroe County Tourist Development meeting, Stuart Newman, chairman and founder of NewmanPR, gave a report on his recent trip to China to attend the annual convention of the Society of American Travel Writers. The eminent Chinese philosopher...
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