MIAMI (July 12, 2010) – Carnival Cruise Lines is hosting its first-ever “1-2-3 Go! Sale” which combines three of the line’s most popular sales incentives – Cash Back of up to $160 per stateroom, best available upgrades and attractive “Fun Select” rates – to provide unprecedented value to consumers.

The promotion is available on a wide variety of three- to eight-day “Fun Ship” cruises departing from August 2010 through February 2011, including voyages to The Bahamas, Caribbean, Mexico, Alaska, and Hawaii. Bookings must be made between July 12-30, 2010, to qualify.

The “1-2-3 Go! Sale’s” cash back option is provided in the form of a shipboard credit that can be redeemed once on board. Guests will receive a shipboard credit of up to $80 per stateroom on three- to five-day cruises and up to $160 per stateroom on voyages of six days or longer. The shipboard credit is automatically applied to guests’ on-board accounts when they board their cruise and can be redeemed toward a wide range of shipboard purchases. Any unused funds at the end of the cruise will be returned to guests on debarkation day in the form of a check.

The best available upgrade feature applies to new individual bookings for categories 4A and higher. Upgrades are available within specific stateroom accommodation types (i.e., interior to interior, ocean view to ocean view, balcony to balcony). Guests are encouraged to book now to secure the best possible choice of staterooms.

The cash back and best available upgrade features must be combined with the line’s “Fun Select” rates to be eligible for this promotion. With “Fun Select” rates, guests can select the stateroom of their choice based on deck, location and accommodation category.

Carnival is the most popular cruise line in the world with 22 “Fun Ships” operating voyages from three to 16 days in length to The Bahamas, Caribbean, Mexican Riviera, Alaska, Hawaii, Canada, New England and Europe. The line currently has two new 130,000-ton ships on order – Carnival Magic, set to debut in Europe May 1, 2011, and Carnival Breeze, scheduled to enter service in spring 2012.

For additional information and reservations, contact any travel agent, call 1-800-CARNIVAL or visit carnival.com.

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Carnival Cruise Lines, a unit of Carnival Corporation & plc (NYSE/LSE: CCL; NYSE: CUK), is a proud member of World’s Leading Cruise Lines. Our exclusive alliance also includes Cunard Line, Holland America Line, Princess Cruises, Costa Cruises and The Yachts of Seabourn. Sharing a passion to please each guest and a commitment to quality and value, World’s Leading Cruise Lines inspires people to discover their best vacation experience. Together, we offer a variety of exciting and enriching cruise vacations to the world’s most desirable destinations. Visit us at www.worldsleadingcruiselines.com

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